Hershey’s S’mores Innovation

Hershey’s is looking for innovative ideas to reinvent S’mores, the famous combination of marshmallow, chocolate and graham crackers. Please see the brief for details.

Here are some important points about the Rules:

  • The competition is open to residents from any country.
  • There is no cost to participate and no limit on how many submissions you can enter.
  • Judging criteria is simple: 50% on brief / 50% creativity.
  • Awards cover the transfer of rights for winning entries.
  • You retain the rights to your submission unless you are compensated.
  • If you partner with another user, the person who enters must accept any awards for the team.

 

1st Place

Michelle Marais & Caroline Michie, South Africa

2nd Place

Bianca Geater, United Arab Emirates

3rd Place

Michael Scarano, United States

4th Place

Ken Tokashiki & Ricardo Aranibar, Peru

5th Place

Eszter Boldov & Armna Khan, United Kingdom

6th Place

Brian Zheng, Canada

7th Place

Jarrad Pitts, South Africa

8th Place

Tolga Ustungor, Turkey

1st Place

Michelle Marais & Caroline Michie, South Africa

2nd Place

Bianca Geater, United Arab Emirates

3rd Place

Michael Scarano, United States

4th Place

Ken Tokashiki & Ricardo Aranibar, Peru

5th Place

Eszter Boldov & Armna Khan, United Kingdom

6th Place

Brian Zheng, Canada

7th Place

Jarrad Pitts, South Africa

8th Place

Tolga Ustungor, Turkey

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