Hershey’s Dark Chocolate Innovation

This brief is calling for creative ideas to expand Hershey’s dark chocolate portfolio. 

 

Please see the brief under ‘resources’ for details.

Here are some important points about the Rules:

  • The competition is open to residents from any country.
  • There is no cost to participate and no limit on how many submissions you can enter.
  • Judging criteria is simple: 50% on brief / 50% creativity.
  • Awards cover the transfer of rights for winning entries.
  • You retain the rights to your submission unless you are compensated.
  • If you partner with another user, the person who enters must accept any awards for the team.

    Download Rules

1st Place

Jeff Katz, Canada.

2nd Place

Michelle Marais & Caroline Jessica, South Africa.

3rd Place

Miguel Hiraldo, United States.

4th Place

Terry-Ellen McCarthy, United Kingdom.

5th Place

Melissa Liong, Malaysia.

6th Place

Andy Plume, United Kingdom.

7th Place

Rich Roth, United States

8th Place

Mike Floyd, United States.

9th Place

Farooq Ahmed, Pakistan.

10th Place

Terry-Ellen McCarthy, United Kingdom.

1st Place

Jeff Katz, Canada.

2nd Place

Michelle Marais & Caroline Jessica, South Africa.

3rd Place

Miguel Hiraldo, United States.

4th Place

Terry-Ellen McCarthy, United Kingdom.

5th Place

Melissa Liong, Malaysia.

6th Place

Andy Plume, United Kingdom.

7th Place

Rich Roth, United States

8th Place

Mike Floyd, United States.

9th Place

Farooq Ahmed, Pakistan.

10th Place

Terry-Ellen McCarthy, United Kingdom.

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