Product Launch
Canada’s largest branded seafood company asked us to help with original communications for their biggest launch since canned tuna – Clover Leaf Bistro Bowls. We developed a single-minded creative brief positioning Bistro Bowls as a nutritious alternative to habitual away-from-home lunches, calling for ideas that would be affordable to implement. Working economically, we produced multiple videos for digital and social media in both English and French.